For consumers looking for an optimal combination of taste, health and convenience, milk shakes and flavoured milk are presented as an alternative to many other beverages. These products are expected to be a source of energy, protein and calcium, especially for children. Keeping this factor in view, the following report analyses the information pertaining to these nutrients given on the food labels of seven brands. We have also rated the sugar and fat quantities as per Traffic Light Colours to enable consumers to quickly decide if the product they are picking up fits in with their general ‘healthy food’ choices.
- Ananda Flavoured Milk
- Amul Kool Shakers
- Cavin’s Milk Shake
- Hershey’s Milk Shake
- Mother Dairy Milk Shake
- Nilgiris Flavoured Milk Shake
- Paras Delight Strawberry
As per Food Safety and Standards (Food Products Standards and Food Additives) Regulations, 2011:
‘Flavoured milk’, by whatever name called, may contain nuts (whole, fragmented or ground), chocolate, coffee or any other edible flavour, edible food colours and cane sugar. Flavoured milk shall be pasteurised, sterilised, or boiled. The type of milk shall be mentioned on the label.